A thread that unites hearts and hands
There is an invisible thread that connects every Rubinia creation to the stories of those who wear it. With Filodamore, this thread becomes a concrete gesture: a project that speaks of love, craftsmanship, and support for women.
After the success of the first phase of our Filodamore 25 fundraising, we are happy to announce a new stage of a larger project: the awarding of the second scholarship, which will allow another woman to enter the world of artisanal jewelry.
Phase 2 of the project: an impact that grows
In the first phase, thanks to the support of customers, retailers, and supporters, we achieved:
- a collection in titanium and recycled gold, a symbol of innovation and sustainability
- a scholarship for a woman in difficulty, who is just starting her training in this wonderful craft
Phase 2 expands this journey:
✅ A new solidarity goal: to award a second scholarship to offer another woman the opportunity to build an independent future in the goldsmithing world.
✅ Involve more people in creating jewelry that tells stories and values.
The three-year plan: bringing craftsmanship back to shine
“We live in an era where, if an object breaks, it is thrown away. We want to reverse this trend: to bring people back to take care of their belongings, to love what lasts over time, and to rediscover the beauty of an object that can be repaired or transformed by skilled hands.” – Roberto Ricci
In the next three years, Rubinia plans to:
🌸 Recreate an artisan hub in Milan, a city that has always preserved the knowledge of workshops and laboratories;
💎 Restore centrality to hands that know how to forge, repair, and innovate;
🌱 Educate on the value of maintenance and respect for precious objects, against the culture of throwaway.
A project that is not just about Rubinia, but about all those who believe that craftsmanship is a form of contemporary art to be defended and passed down.
The value of a jewel that tells a story
Filodamore is not just a jewel: it is a symbol of authentic bonds and Italian craftsmanship. Every intertwined thread contains the energy of those who created it and of those who chose to wear it.
Choosing a Filodamore jewel means:
💎 support ethical craftsmanship;
🌸 contribute to a project of female empowerment;
🌍 participate in an idea of beauty that respects people and the planet.
Stories that inspire
Soon we will also tell you the story of the first female goldsmith, a new talent who will join the Rubinia workshop to shape creations that speak of love.
What is the Filodamore project?
This is a Rubinia project that combines artisan jewelry and ethics, born to support women in difficulty through scholarships and training paths in the goldsmith world on the occasion of the 25th anniversary of the line. It is part of an even broader vision: the Rubinia three-year plan, which aims to restore centrality to craftsmanship and create a goldsmith hub in Milan, a place where tradition and innovation intertwine to form new generations of hands capable of creating, repairing, and innovating.
How can I contribute?
By purchasing a Filodamore certificate, you actively participate in a project that supports the training of new female artisans and the creation of a goldsmith hub in Milan. Being a Filodamore certified means: supporting Italian craftsmanship and the culture of 'handmade'. Offering a woman the opportunity to build an independent future. Contributing to a project that combines ethics, beauty, and responsibility.
Will there be other developments?
Yes, we are working to expand the project and bring to life an ever-growing network of craftsmanship and solidarity.
